Customers at City Walk 2 – and pedestrians and motorists passing by on Al Safa Road – were treated to an immersive, high definition video, as six of City Walk’s screens turned blue with footage of a whale, peacefully and gracefully swimming from one screen to another and another.
This breathtaking commercial was used for the world-wide launch of the Galaxy S8 and S8+ in New York’s Times Square and, with Dubai being the second most important market for Samsung, City Walk and its high definition digital screens was selected as the next prestigious location to help spread the news about Samsung’s new handsets.
If you missed the opportunity to see the commercial while it played at City Walk, click on the video