
And we couldn’t have done it without you!
BackLite Media installed the first of its iconic back-lit unipole signs by Maktoum Bridge (UAE-01, now sadly dismantled) during the summer of 1996, 20 years ago this year! A lot has changed in that time but one thing has remained constant – BackLite Media’s commitment to excellence: the best locations, the best signs, the best technology and, most importantly, the best clients, brands and products advertising on our signs!
From that inauspicious beginning, BackLite media now has a range of out-of-home media solutions, including unipole and lamppost signs along Sheikh Zayed Road and Umm Suqeim Road and a full range of digital screens at City Walk Plaza, a dynamic new outdoor shopping, dining and entertainment destination in the heart of Jumeirah.