Desirable by Association Archives | Advertising Dubai

Press Release Desirable by Association

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27 January 2022

The CEO Masters 2022 Golf Day

Andrea Osburn

Marketing Manager

On Thursday, 6 January, BackLite was a proud sponsor of the CEO Masters Golf Tournament, where we added a spin […]

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Press Release Desirable by Association The DeSZRable Collection

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27 January 2022

The World’s To-Do List

Andrea Osburn

Marketing Manager

In 2015, the world’s leaders came to an agreement to work towards 17 sustainable development goals that have the power […]

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Press Release Desirable by Association The DeSZRable Collection

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11 November 2021

Gulf for Good Celebrate 20 Years

Andrea Osburn

Marketing Manager

Gulf for Good recently graced our digital billboard on Sheikh Zayed Road to celebrate their 20th birthday. In 20 years, […]

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Press Release Desirable by Association The DeSZRable Collection

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11 November 2021

Coming Soon: The Dubai Jawhara

Andrea Osburn

Marketing Manager

Coming Soon: The Dubai Jawhara is a one-off, unique, and iconic display, reflecting the elegance of the surrounding area. Positioned on […]

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The Curtain Drops on BackLite Media's Triple Crown

Press Release Desirable by Location Desirable by Association The DeSZRable Collection

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5 October 2021

The Curtain Drops on BackLite Media's Triple Crown

Andrea Osburn

Marketing Manager

Over 25 years we have established a well-justified reputation for the elegant and unique design of our sites, and we […]

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OMEGA's Olympic Games Out of Home Campaign

Press Release Desirable by Location Desirable by Association The DeSZRable Collection Destinations

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30 August 2021

OMEGA's Olympic Games Out of Home Campaign

Andrea Osburn

Marketing Manager

OMEGA was the first-ever Official Timekeeper of the Olympic Games. As they fulfilled this role for the 29th time in […]

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Chanel at City Walk, Dubai. A BackLite Media Destination

Desirable by Association Destinations

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22 April 2021

Chanel at City Walk, Dubai. A BackLite Media Destination

James Harrison

Chief Commercial Officer

CHANEL chose the most Desirable network in Dubai to showcase their Coco Crush Collection. A collection inspired by the quilted motif, […]

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Desirable by Association The DeSZRable Collection

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8 April 2021

Chanel on Sheikh Zayed Road

BackLite Media

Marketing Team

Elegant OOH artwork produced to the highest standards. Located on the most sought after section of Sheikh Zayed Road, capturing […]

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The Unmistakable Tiffany Blue®, Desirable by design.

Desirable by Association

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23 March 2021

The Unmistakable Tiffany Blue®, Desirable by design.

Andrea Osburn

Marketing Manager

The unmistakable Tiffany Blue®, Desirable by design. “Since 1998, Tiffany Blue® has been registered as a colour trademark by Tiffany […]

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McDonald's Shares the Spotlight with the Museum on the Future

Desirable by Association

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3 March 2021

McDonald's Shares the Spotlight with the Museum on the Future

Andrea Osburn

Marketing Manager

Photographer Mihir Ashar took the perfect shot on the day that The Museum on the Future celebrated the Hope Probe […]

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Category: Press Release, Desirable by Association