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Charlotte Tilbury on The Triple Crown
Press Release Desirable by Location Desirable by Association The DeSZRable Collection
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19 May 2022
Charlotte Tilbury on The Triple Crown
Andrea Osburn
Marketing Manager
Charlotte Tilbury, named after its renowned founder, is one of the most iconic makeup brands in the world and is […]
The CEO Masters 2022 Golf Day
Press Release Desirable by Association
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27 January 2022
The CEO Masters 2022 Golf Day
Andrea Osburn
Andrea Osburn
Marketing Manager
On Thursday, 6 January, BackLite was a proud sponsor of the CEO Masters Golf Tournament, where we added a spin […]
The World’s To-Do List
The DeSZRable Collection Press Release Desirable by Association
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27 January 2022
The World’s To-Do List
Andrea Osburn
Andrea Osburn
Marketing Manager
In 2015, the world’s leaders came to an agreement to work towards 17 sustainable development goals that have the power […]
Gulf for Good Celebrate 20 Years
Press Release Desirable by Association The DeSZRable Collection
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11 November 2021
Gulf for Good Celebrate 20 Years
Andrea Osburn
Andrea Osburn
Marketing Manager
Gulf for Good recently graced our digital billboard on Sheikh Zayed Road to celebrate their 20th birthday. In 20 years, […]
Coming Soon: The Dubai Jawhara
Press Release Desirable by Association The DeSZRable Collection
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11 November 2021
Coming Soon: The Dubai Jawhara
Andrea Osburn
Andrea Osburn
Marketing Manager
Coming Soon: The Dubai Jawhara is a one-off, unique, and iconic display, reflecting the elegance of the surrounding area. Positioned on […]
The Curtain Drops on BackLite Media's Triple Crown
Desirable by Location Desirable by Association The DeSZRable Collection Press Release
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5 October 2021
The Curtain Drops on BackLite Media's Triple Crown
Andrea Osburn
Andrea Osburn
Marketing Manager
Over 25 years we have established a well-justified reputation for the elegant and unique design of our sites, and we […]
OMEGA's Olympic Games Out of Home Campaign
Press Release Desirable by Location Desirable by Association The DeSZRable Collection Destinations
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30 August 2021
OMEGA's Olympic Games Out of Home Campaign
Andrea Osburn
Andrea Osburn
Marketing Manager
OMEGA was the first-ever Official Timekeeper of the Olympic Games. As they fulfilled this role for the 29th time in […]
Chanel at City Walk, Dubai. A BackLite Media Destination
Desirable by Association Destinations
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22 April 2021
Chanel at City Walk, Dubai. A BackLite Media Destination
Andrea Osburn
James Harrison
Chief Commercial Officer
CHANEL chose the most Desirable network in Dubai to showcase their Coco Crush Collection. A collection inspired by the quilted motif, […]
Chanel on Sheikh Zayed Road
Desirable by Association The DeSZRable Collection
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8 April 2021
Chanel on Sheikh Zayed Road
James Harrison
BackLite Media
Marketing Team
Elegant OOH artwork produced to the highest standards. Located on the most sought after section of Sheikh Zayed Road, capturing […]
The Unmistakable Tiffany Blue®, Desirable by design.
Desirable by Association
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23 March 2021
The Unmistakable Tiffany Blue®, Desirable by design.
BackLite Media
Andrea Osburn
Marketing Manager
The unmistakable Tiffany Blue®, Desirable by design. “Since 1998, Tiffany Blue® has been registered as a colour trademark by Tiffany […]
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