Great outdoor messages are not only focused and concise, they also clearly say something about your product or service that will engage and resonate with your potential customers. At BackLite Media we recognise the importance of great creative material and we are pleased to present a few of our favourites. Korloff, Ferrari, Hublot, Net- A- Porter, TAG-Heuer, Hermes has been difficult… which one is yours? (Oct), Gulfood (31 Oct-2 Nov), Dubai International Motor Show (14-18 Nov) and Big 5 (26-29 Nov) amongst the major events. And with a full calendar of social and entertainment events to enjoy (anyone for Jersey Boys at Dubai Opera, 11-14 Oct?) now is the time to start discussing your advertising and promotional activities with BackLite Media!