About Us Archives | Advertising Dubai

3D Billboards: It's Time to Think Outside the Box and FP3D Techniques

Desirable by Insights About Us Destinations

/

23 June 2023

3D Billboards: It's Time to Think Outside the Box and FP3D Techniques

Deaa Zararey

Lead Creative

It’s time to think outside the box, and 3D billboards allow advertisers to do just that. The 3D effect is […]

Read Article

Desirable by Insights Desirable by Care About Us

/

2 June 2023

Tech Innovations in Out-of-Home Media

BackLite Media

Marketing Team

We recently spoke to Ashin John, our Digital Operations Manager, to learn more about impressive tech innovations in out-of-home media […]

Read Article

Programmatic Advertising in Digital Out-Of-Home

Malls Desirable by Insights Desirable by Location About Us Destinations

/

29 May 2023

Programmatic Advertising in Digital Out-Of-Home

BackLite Media

Marketing Team

In recent years, programmatic advertising has become more popular amongst brands, and it continues to grow. The digitisation of OOH […]

Read Article

Cinema Desirable by Location Desirable by Association About Us

/

23 May 2023

Harnessing the Potential of UAE Cinema Advertising: Engaging Audiences and Prestigious Brand Perception

BackLite Media

Marketing Team

UAE cinema has flourished by offering visitors a unique cinematic experience. With the UAE’s growing population and cultural diversity, moviegoers […]

Read Article

DOOH + SOCIAL MEDIA: A WINNING COMBINATION FOR CAMPAIGN SUCCESS

Desirable by Association About Us Press Release Desirable by Insights

/

18 May 2023

DOOH + SOCIAL MEDIA: A WINNING COMBINATION FOR CAMPAIGN SUCCESS

James Harrison

Chief Commercial Officer

The complementary relationship between OOH and mobile has accelerated and evolved, giving brands access to more creative and targeted opportunities […]

Read Article