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An Interview with Sean Gadsby, Head of Programmatic at BackLite Media
Uncategorized Desirable by Insights
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25 July 2023
An Interview with Sean Gadsby, Head of Programmatic at BackLite Media
Paula Carola
Marketing Executive
For our #TechTuesday, we interviewed Sean Gadsby, Head of Programmatic here at BackLite about programmatic digital out-of-home (PrDOOH). Sean explains […]
FIFA World Cup 2022, The Ultimate Showcase Opportunity for Brands
Uncategorized
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7 July 2023
FIFA World Cup 2022, The Ultimate Showcase Opportunity for Brands
Paula Carola
Paula Carola
Marketing Executive
The FIFA World Cup 2022 in Qatar was an incredible success, attracting numerous global visitors to Dubai. Official FIFA sponsors […]
BackLite Media and Al Qana: Unveiling One of Abu Dhabi's Largest OOH Screens
Press Release Desirable by Location Desirable by Association About Us
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3 April 2023
BackLite Media and Al Qana: Unveiling One of Abu Dhabi's Largest OOH Screens
Paula Carola
Paula Carola
Marketing Executive
At BackLite, we have recently partnered with Al Qana to secure exclusive advertising rights to this unique and iconic waterfront […]
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