Archive Author: Andrea Osburn

Cinemas are open once again, and more people are heading out to watch movies on the big screen. Recently, the […]

Over Eid this year, we witnessed a huge increase in mall visitors.  Festival City Mall, Dubai saw a massive jump, […]

The unmistakable Tiffany Blue®, Desirable by design. “Since 1998, Tiffany Blue® has been registered as a colour trademark by Tiffany […]

Backlite Intelligence provides insights into audience demographics, buying behaviours, and dwell times. We decided to take a closer look at […]

Photographer Mihir Ashar took the perfect shot on the day that The Museum on the Future celebrated the Hope Probe […]

On the 20th July 2020, history was made, 204 days and more than 480 million km later, history was made […]

Two new 30’’ videos have been created to showcase the latest digital campaigns for our clients Dior and Tiffany. For its ready-to-wear spring-summer 2018 advertising campaign, Dior chose model and artist Sasha Pivovarova, who opens the commercial in jeans and a t-shirt printed with the Linda Nochlin essay ‘Why have there been no great women artists’? Sasha poses for Patrick Demarchelier’s camera in the studio surrounding by her works, both finished and unfinished.

BackLite Media has secured a 12-year outdoor advertising contract with the Dubai Roads & Transport Authority BackLite Media, an out-of-home […]

Following today’s announcement that BackLite Media has been awarded the advertising concession for The Galleria Al Maryah Island Mall we […]