LOCATIONs

Kingdom of Saudi Arabia

BACKLITE MEDIA

Jeddah

Jeddah is a city where commerce, culture, and international connectivity converge. As Saudi Arabia’s principal gateway on the Red Sea and a leading destination for business, tourism, and retail, it attracts a diverse and influential audience, creating sustained movement across the city’s most established commercial environments.

WHAT'S HAPPENING IN JEDDAH

Formula 1 & Formula E

Largest auto racing event, Formula 1 attracts 160 nationalities and generates SAR 900M in economic impact. Jeddah also hosts Formula E, a globally recognised championship.

Jeddah Season

The city’s flagship summer season, attracting 1.7M+ visitors in just 52 days.

Hajj And Umrah Seasons

Religious tourism bringssignificant visitors, with 1.7M Hajj pilgrims in 2026 and 4.3M internationalUmrah performers in Q3 2025 alone.​

Red Sea International Film Festival

Saudi flagship film festival, Arabia’s drawing 40,000+ attendees.

AFC Asian Cup

Asia’s biggest football tournament, bringing international fans to Jeddah.
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Connect with our teams in UAE, UK or KSA down below to discuss campaigns, locations, or partnerships.
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GET IN TOUCH

BACKLITE MEDIA

Get in Touch

Connect with our team in KSA down below to discuss campaigns, locations, or partnerships.
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