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BackLite Citywalk

By June 22, 2020 No Comments

Last week, we talked about the increase in traffic on the roads of Dubai reaching a peak of 250,000, 60% of the baseline set in February. Even with the new travel restrictions imposed in Abu Dhabi, the traffic volume on Sheikh Zayed Road has again risen and peaked at nearly 300,000 on the 14th June, 70% of the volume recorded in February, positive signs and trending in the right direction. Please see our upcoming article in Campaign Middle East for more details.

This week we have also analysed the audiences at City Walk, Dubai’s prestigious outdoor shopping, entertainment, dining and leisure destination, located in the heart of Jumeirah. The volume of traffic is now up to 60% of that recorded back in February, aided by the volume of roadside and residential traffic recorded.

#dooh #outdooradvertising