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ANIMAL: A Roaring Success at the Box Office and a Boon for Advertisers in Cinema
Uncategorized
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7 December 2023
ANIMAL: A Roaring Success at the Box Office and a Boon for Advertisers in Cinema
Karen Barboza
Senior Marketing Executive
Bollywood has witnessed a wave of compelling and diverse films in recent times, and one such highly anticipated release that […]
BackLite Media integrates its inventory in the UAE with Location Media Xchange’s programmatic SSP
Uncategorized
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27 November 2023
BackLite Media integrates its inventory in the UAE with Location Media Xchange’s programmatic SSP
Karen Barboza
Karen Barboza
Senior Marketing Executive
Location Media Xchange (LMX), an enterprise software provider for Out-of-Home (OOH) media owners, has added inventory from BackLite Media, the […]
The Triple Crown – A Revolutionary and Prestigious DOOH Association for Brands in Dubai
Desirable by Insights Desirable by Location
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28 April 2023
The Triple Crown – A Revolutionary and Prestigious DOOH Association for Brands in Dubai
Karen Barboza
Karen Barboza
Senior Marketing Executive
Global brands often seek iconic and premium locations around the city to display their out-of-home campaigns. Iconic locations, coupled with […]
Transforming Creative Concepts and Ideas Into Captivating Outdoor Campaigns That Make You Go OOH!
F&B Press Release Desirable by Association
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13 April 2023
Transforming Creative Concepts and Ideas Into Captivating Outdoor Campaigns That Make You Go OOH!
Karen Barboza
Karen Barboza
Senior Marketing Executive
Even as the oldest medium, outdoor advertising will never be outdated. It remains one of the most powerful forms of […]
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