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Meraas and BackLite Media extend advertising partnership to four Dubai destinations
Press Release Desirable by Location Desirable by Association Destinations
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18 February 2019
Meraas and BackLite Media extend advertising partnership to four Dubai destinations
BackLite Media
Marketing Team
Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have […]
Interview of the Month – Alex Nicholls
About Us
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17 February 2019
Interview of the Month – Alex Nicholls
BackLite Media
BackLite Media
Marketing Team
This month, Alex Nicholls – Sales Manager, Digital – answers some questions about the success of City Walk, the current […]
Billboards are an old – but booming! – advertising medium
Press Release
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17 February 2019
Billboards are an old – but booming! – advertising medium
BackLite Media
BackLite Media
Marketing Team
Innovations developed by online advertisers are working for billboards The blend of history and modernity is emblematic of the out-of-home […]
City Walk's Digital Screens Feature Two Stunning New Videos
Press Release Desirable by Location Destinations
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16 February 2019
City Walk's Digital Screens Feature Two Stunning New Videos
BackLite Media
BackLite Media
Marketing Team
The large, high definition screens at City Walk recently featured two new 30” videos – Paco Rabanne launching their new […]
City Walk Screens Showcase Two Iconic Brands
Desirable by Location Desirable by Association Destinations
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31 October 2018
City Walk Screens Showcase Two Iconic Brands
BackLite Media
BackLite Media
Marketing Team
Over the last couple of weeks, all 50 large-format, high definition screens at City Walk have been wowing the crowds […]
Interview with Emam Ahmed, Head of Digital
About Us
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31 October 2018
Interview with Emam Ahmed, Head of Digital
BackLite Media
BackLite Media
Marketing Team
This month, Ahmed Emam – Head of Digital OOH – sits in the interview hot seat to tell us about […]
Criteria For Selecting The Best OOH Media Locations
Desirable by Care
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31 October 2018
Criteria For Selecting The Best OOH Media Locations
BackLite Media
BackLite Media
Marketing Team
Billboards always have, and always will be, an extremely effective form of outdoor advertising – but you need to select […]
Artworks of the Month - October
Press Release Desirable by Association
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31 October 2018
Artworks of the Month - October
BackLite Media
BackLite Media
Marketing Team
Great outdoor messages are not only focused and concise, they also clearly say something about your product or service that […]
Interview of the Month: Karim Gamal
About Us
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11 September 2018
Interview of the Month: Karim Gamal
BackLite Media
BackLite Media
Marketing Team
Karim is BackLite’s Sales Director and in the second of our regular series of interviews with members of the BackLite […]
Happy Islamic New Year
Press Release
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11 September 2018
Happy Islamic New Year
BackLite Media
BackLite Media
Marketing Team
The Management and Staff of BackLite Media wish you prosperity and happiness on the occasion of Islamic New Year 1440.
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