29.07.2009 BackLite Media LLC exclusive rights to Dubai unipoles

BackLite Media LLC the premier suppliers of high quality outdoor advertising signs in Dubai today announces it has secured the exclusive rights to Sheikh Zayed Road unipoles between World Trade Centre and Interchange One up to 2012.
 
James Bicknell, Managing Director of BackLite Media comments, "We are very pleased to secure an extension of our existing 14 locations up to 2012. This gives both our clients and us security that BackLite's high quality advertising signs will continue to be available for a long time to come. In addition, with our excellent new lamppost locations on Sheikh Zayed Road, we now have total exclusivity for advertising between the World Trade Centre and Interchange One."
 
Bengt Bendeus, Chairman of BackLite says, "We are firmly committed to the future of Dubai. We truly believe Dubai will come out of the recession better and stronger and we want to be a part of this. Dubai is a fantastic place to do business and we are here for the long term to grow with it."